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Showing 26 - 50 of 95 Results
26.
Variety Seeking Behavior : An interdisciplinary Review
Variety Seeking Behavior : An interdisciplinary Review by Mcalister, Leigh, Pessemier... ISBN: 9781245617192 List Price: $15.75

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27.
Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking ...
Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking ... by Leigh McAlister, James M. L... ISBN: 9781287793922 List Price: $18.75

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28.
A note on the relationship between promotion sensitivity and consumer specific variables - P...
A note on the relationship between promotion sensitivity and consumer specific variables - P... by Peter S Fader, Leigh McAlister ISBN: 9781293843864 List Price: $15.75

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29.
A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables
A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables by Peter S Fader, Leigh McAlister ISBN: 9781296832544 List Price: $19.95

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30.
Managing Market Share When Consumers Seek Variety
Managing Market Share When Consumers Seek Variety by Fred M Feinberg, Leigh McAl... ISBN: 9781297830242 List Price: $19.95

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31.
Estimating Models of Promotion-induced Non-compensatory Choice Behavior Using UPC Scanner Pa...
Estimating Models of Promotion-induced Non-compensatory Choice Behavior Using UPC Scanner Pa... by Fader Peter S, McAlister Leigh ISBN: 9781298818485 List Price: $19.95

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32.
Managing Market Share When Consumers Seek Variety - Primary Source Edition
Managing Market Share When Consumers Seek Variety - Primary Source Edition by Feinberg, Fred M., Sloan Sc... ISBN: 9781294842217 List Price: $16.75

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33.
Theory of Consumer Promotions : Managerial Implications - Primary Source Edition
Theory of Consumer Promotions : Managerial Implications - Primary Source Edition by Mcalister, Leigh, Sloan Sch... ISBN: 9781293461143 List Price: $17.75

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34.
A theory of consumer promotions: the model - Primary Source Edition
A theory of consumer promotions: the model - Primary Source Edition by Leigh McAlister ISBN: 9781295058037 List Price: $18.75

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35.
Managing Market Share When Consumers Seek Variety - Primary Source Edition
Managing Market Share When Consumers Seek Variety - Primary Source Edition by Feinberg, Fred M., Sloan Sc... ISBN: 9781293545034 List Price: $16.75

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36.
Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables - Pri...
Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables - Pri... by Fader, Peter S., Sloan Scho... ISBN: 9781295545414 List Price: $15.75

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37.
A Dynamic Attribute Satiation Model of Variety Seeking Behavior (Classic Reprint)
A Dynamic Attribute Satiation Model of Variety Seeking Behavior (Classic Reprint) by McAlister, Leigh, Leigh McA... ISBN: 9781334139505 List Price: $9.57
$58.99
38.
A Theory of Consumer Promotions: Managerial Implications (Classic Reprint)
A Theory of Consumer Promotions: Managerial Implications (Classic Reprint) by Leigh McAlister ISBN: 9781333119317 List Price: $9.57
$58.54
39.
Variety Seeking Behavior: An Interdisciplinary Review (Classic Reprint)
Variety Seeking Behavior: An Interdisciplinary Review (Classic Reprint) by Leigh McAlister ISBN: 9781333812553 List Price: $7.97
$57.72
40.
Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking ...
Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking ... by McAlister, Leigh, Leigh McA... ISBN: 9781332264643 List Price: $9.57
$58.99
41.
A Theory of Consumer Promotions: The Model (Classic Reprint)
A Theory of Consumer Promotions: The Model (Classic Reprint) by McAlister, Leigh, Leigh McA... ISBN: 9781332284474 List Price: $7.97
$59.20
42.
Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking ...
Identifying Substitute and Complementary Relationships Revealed by Consumer Variety Seeking ... by McAlister, Leigh, Lattin, J... ISBN: 9781298824691 List Price: $21.95

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43.
The Impact of Price Promotions on a Brand's Market Share, Sales Pattern and Profitability
The Impact of Price Promotions on a Brand's Market Share, Sales Pattern and Profitability by McAlister, Leigh, Leigh McA... ISBN: 9781342019165 List Price: $21.95
$74.44
44.
Variety Seeking Behavior: An Interdisciplinary Review
Variety Seeking Behavior: An Interdisciplinary Review by McAlister, Leigh, Pessemier... ISBN: 9781341671081 List Price: $19.95
$79.46
45.
The Impact of Price Promotions on a Brand's, Market Share, Sales Pattern and Profitability (...
The Impact of Price Promotions on a Brand's, Market Share, Sales Pattern and Profitability (... by McAlister, Leigh, Leigh McA... ISBN: 9781330295267 List Price: $9.57
$58.54
46.
Dynamic Attribute Satiation Model of Variety Seeking Behavior
Dynamic Attribute Satiation Model of Variety Seeking Behavior by Mcalister, Leigh ISBN: 9781178473131 List Price: $17.75

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47.
Changing the Course of Marketing
Changing the Course of Marketing by Sheth, Jagdish N., Fullerto... ISBN: 9780892326273 List Price: $78.50
$70.42 (Save 10%)
48.
Impact of Price Promotions on a Brand's Market Share, Sales Pattern and Profitability
Impact of Price Promotions on a Brand's Market Share, Sales Pattern and Profitability by Mcalister, Leigh ISBN: 9781178546187 List Price: $17.75

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49.
Theory of Consumer Promotions : Managerial Implications
Theory of Consumer Promotions : Managerial Implications by McAlister, Leigh, Sloan Sch... ISBN: 9781340082567 List Price: $21.95

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50.
Estimating Models of Promotion-Induced Non-Compensatory Choice Behavior Using Upc Scanner Pa...
Estimating Models of Promotion-Induced Non-Compensatory Choice Behavior Using Upc Scanner Pa... by S, Fader, Leigh, McAlister ISBN: 9781294562030 List Price: $15.75

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