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9780230604063
The Satisfied Customer: Winners and Losers in the Battle for Buyer Preference
by Fornell, Claes
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- Provider: LightningBooks
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Product details
- ISBN-13: 9780230604063
- ISBN: 0230604064
- Publisher: Palgrave Macmillan
AUTHOR
SUMMARY
'The Satisfied Customer' is a clarion call to managers demonstrating the unheralded value of customer satisfaction with surprising statistics.Fornell, Claes is the author of 'The Satisfied Customer: Winners and Losers in the Battle for Buyer Preference' with ISBN 9780230604063 and ISBN 0230604064.
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