1.
Strategy from the Outside In: How to Profit from Customer Value
by Day, George, Moorman, Chris...
ISBN: 9780071742290
List Price: $32.95
2.
Handbook on Customer Centricity : Strategies for Building a Customer-Centric Organization
by Palmatier, Robert W., Moorm...
ISBN: 9781788113595
3.
Assessing Marketing Strategy Performance (Marketing Science Institute (MSI))
by Moorman, Christine, Marketi...
ISBN: 9780965711449
List Price: $35.00
4.
Strategic Market Management
by Aaker, David A., Moorman, C...
ISBN: 9781119802860
List Price: $75.95
5.
Strategic Market Management 11e
by David A. Aaker, Christine M...
ISBN: 9781119441434
List Price: $75.95