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1.

Strategic Marketing A Practical Approach.

Strategic Marketing A Practical Approach. by Alsem, Karel Jan, Wittink, ... ISBN: 9780073025865

2.

Applied Strategic Marketing

Applied Strategic Marketing by Alsem, Karel Jan ISBN: 9781138332089

3.

Brand Positioning : Connecting Marketing Strategy and Communications by Kostelijk, Erik, Alsem, Kar... ISBN: 9780367250119

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4.

Brand Positioning : Connecting Marketing Strategy and Communications by Kostelijk, Erik, Alsem, Kar... ISBN: 9780367250195

5.

Applied Strategic Marketing

Applied Strategic Marketing by Alsem, Karel Jan ISBN: 9781138331907

6.

Strategic Marketing Planning: a Step-by-step Approach

Strategic Marketing Planning: a Step-by-step Approach by Alsem, Karel Jan ISBN: 9781032463933

7.

Strategic Marketing Planning: a Step-by-step Approach

Strategic Marketing Planning: a Step-by-step Approach by Alsem, Karel Jan ISBN: 9781032463834