43005331

9780199044931

Strategic Marketing : Theory and Applications for Competitive Advantage

Strategic Marketing : Theory and Applications for Competitive Advantage
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  • ISBN-13: 9780199044931
  • ISBN: 0199044937
  • Edition: 2
  • Publication Date: 2016
  • Publisher: Oxford University Press, Incorporated

AUTHOR

Joubert, Prof Pierre, Goldman, Prof Michael, McCoy, Sean

SUMMARY

Joubert, Prof Pierre is the author of 'Strategic Marketing : Theory and Applications for Competitive Advantage', published 2016 under ISBN 9780199044931 and ISBN 0199044937.

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