4728304
9780765616104
New Product Forecasting An Applied Approach
by Kahn, Kenneth B., Joseph, Martin, Finney, Alec
31245
About this item
- Condition: New
- Provider: LightningBooks Contact
- Provider Rating: 85%
- Ships From: Multiple Locations
- Shipping: Standard, Expedited (tracking available)
- Comments: Fast shipping! All orders include delivery confirmation.
72212
About this item
- Condition: Acceptable
- Provider: Read A Book Contact
- Provider Rating: 82%
- Ships From: Multiple Locations
- Shipping: Standard
- Comments: IMP: Acceptable- Do not include ACCESS CODE, CD-ROM or companion materials even if stated in item title. It may contain highlighting/markings throughout, and the covers and corners may show shelf wear. Corners, pages may be dent. All text is legible. 27
Product details
- ISBN-13: 9780765616104
- ISBN: 0765616106
- Publisher: Sharpe Incorporated, M. E.
AUTHOR
SUMMARY
Describing the tools and techniques of forecasting new product development, this book features real-world industry cases and examples covering the basic foundations and processes of new product forecasting, the techniques of new product forecasting and the other managerial considerations.Kahn, Kenneth B. is the author of 'New Product Forecasting An Applied Approach' with ISBN 9780765616104 and ISBN 0765616106.
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