Methods in Behavioral Research

1. Scientific Understanding of Behavior 2. Where to Start 3. Ethical Research 4. Studying Behavior 5. Measurement Concepts 6. Observing Behavior 7. Asking People About Themselves: Survey Research 8. Experimental Design: Purposes and Pitfalls 9. Conducting Experiments 10. Complex Experimental Designs 11. Quasi-Experimental, Single-Subject, and Developmental Research Designs 12. Understanding Research Results: Description and Correlation 13. Understanding Research Results: Statistical Inference 14. Generalizing Results Appendix A: Writing Research Reports Appendix B: Statistical Tests Appendix C: Statistical Tables Appendix D: Constructing a Latin Square Glossary References Credits IndexPaul C. Cozby is the author of 'Methods in Behavioral Research', published 2000 under ISBN 9780767410632 and ISBN 0767410637.