66728538

9780367749194

Marketing Higher Education : Understanding How to Build and Promote the University Brand

Marketing Higher Education : Understanding How to Build and Promote the University Brand
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  • ISBN-13: 9780367749194
  • ISBN: 036774919X
  • Publication Date: 2022
  • Publisher: Routledge, Chapman & Hall, Incorporated

AUTHOR

Koku, Paul Sergius

SUMMARY

Koku, Paul Sergius is the author of 'Marketing Higher Education : Understanding How to Build and Promote the University Brand', published 2022 under ISBN 9780367749194 and ISBN 036774919X.

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