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680809

9781861970541

Economist Improving Marketing Effectiveness The Methods and Tools That Work Best

Economist Improving Marketing Effectiveness The Methods and Tools That Work Best
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  • Comments: New. In shrink wrap. Looks like an interesting title!
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Product details

  • ISBN-13: 9781861970541
  • ISBN: 1861970544
  • Publisher: Profile Books Limited

AUTHOR

Shaw, Robert

SUMMARY

After reviewing the latest fads and fashions in marketing, Bob Shaw finds that it is the good old fashioned basics of marketing that are usually the key to marketing effectiveness.Shaw, Robert is the author of 'Economist Improving Marketing Effectiveness The Methods and Tools That Work Best' with ISBN 9781861970541 and ISBN 1861970544.

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