4266260
9780471621270
Why They Buy: American Consumers inside and Out - Robert B. Settle - Paperback
by Settle, Robert B., Allreck, Pamela
About this item
- Condition: Good
- Provider: StVincentCharity Contact
- Provider Rating: 95%
- Ships From: Eugene, OR
- Shipping: Standard
- Comments: Paperback This item shows wear from consistent use but remains in good readable condition. It may have marks on or in it, and may show other signs of previous use or shelf wear. May have minor creases or signs of wear on dust jacket. Packed with care, shipped promptly.
Product details
- ISBN-13: 9780471621270
- ISBN: 0471621277
- Publisher: Wiley & Sons, Incorporated, John
AUTHOR
SUMMARY
NEEDS: The Constant Quest for Satisfaction. MOTIVES: Silent, Invisible Engines of Desire. PERSONALITY: Concepts of I, Me, and Mine. PERCEPTION: What you see is what you taste. LEARNING: Painless Injections of Information. ATTITUDES: The Pictures in the Mind2s Eye. SOCIAL ROLES: Playing Out the Drama of Life. AFFILIATIONS: The Dynamics of Belonging. FAMILY: A Consumer Collective Buying Unit. SOCIAL CLASS: A Place on the Public Ladder. CULTURE: The Dictatorship of Normality. LIFE STAGES: Steps on the Stairway of Life. PSYCHOGRAPHICS: It2s All a Matter of Sytle. DEMOGRAPHICS: It2s Just the Way We Are. CHOICE: Picking at the Material Landscape Conclusion. Index.Settle, Robert B. is the author of 'Why They Buy: American Consumers inside and Out - Robert B. Settle - Paperback' with ISBN 9780471621270 and ISBN 0471621277.
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