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9781118611258

What Great Brands Do : The Seven Brand-Building Principles That Separate the Best from the Rest

What Great Brands Do : The Seven Brand-Building Principles That Separate the Best from the Rest
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  • ISBN-13: 9781118611258
  • ISBN: 111861125X
  • Publication Date: 2014
  • Publisher: Wiley & Sons, Incorporated, John

AUTHOR

Yohn, Denise Lee

SUMMARY

Yohn, Denise Lee is the author of 'What Great Brands Do : The Seven Brand-Building Principles That Separate the Best from the Rest', published 2014 under ISBN 9781118611258 and ISBN 111861125X.

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