3863422
9780929712918
In pre-1990s Las Vegas, casino marketing executives were all cut from the same cloth. Sharp-dressed, smooth-talking and street-savvy, they rose through the ranks of operations--dealer, floorman, pit boss, shift boss and casino manager. when it was time to leave the trenches, they went "upstairs" into the executive offices, where they hosted a handful of established players according to the unwritten rules of old-school Vegas. Then Steve Cyr showed up.Castleman, Deke is the author of 'Whale Hunt In The Desert The Secret Las Vegas Of Superhost Steve Cyr', published 2004 under ISBN 9780929712918 and ISBN 0929712919.
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