Weird Ideas That Work 11 1/2 Practices for Promoting, Managing, and Sustaining Innovation

Robert I. Sutton is professor of management science and engineering at the Stanford Engineering School, where he is the co-director of the Center for Work, Technology, and Organization and an active researcher in the Stanford Technology Ventures Program. The author of more than seventy articles and chapters in scholarly and applied publications, he lives in Menlo Park, CaliforniaSutton, Robert I. is the author of 'Weird Ideas That Work 11 1/2 Practices for Promoting, Managing, and Sustaining Innovation', published 2001 under ISBN 9780743212120 and ISBN 0743212126.