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9780670826032

Want Makers: The World Advertising Industry - how They Make You Buy - Eric Clark - Hardcover - 1st American ed

Want Makers: The World Advertising Industry - how They Make You Buy - Eric Clark - Hardcover - 1st American ed
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Product details

  • ISBN-13: 9780670826032
  • ISBN: 0670826030
  • Publisher: Penguin Group (USA) Incorporated

AUTHOR

Clark, Eric

SUMMARY

Written from a British standpoint, this book investigates the advertising industry, how campaigns are planned, and how the general populace is affected.Clark, Eric is the author of 'Want Makers: The World Advertising Industry - how They Make You Buy - Eric Clark - Hardcover - 1st American ed' with ISBN 9780670826032 and ISBN 0670826030.

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