4424455
9780870054341
This best-selling text is for anyone in merchandising from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Using hundreds of textual and visual examples, the author reveals how to add interest to window and interior displays, optimizing the retailer's image and the target market.Pegler, Martin M. is the author of 'Visual Merchandising and Display - Martin M. Pegler - Hardcover' with ISBN 9780870054341 and ISBN 0870054341.
[read more]