1767304
9781576751671
Ultimate Competitive Advantage Secrets of Continually Developing a More Profitable Business Model
by Mitchell, Donald, Coles, Carol
Product details
- ISBN-13: 9781576751671
- ISBN: 1576751678
- Publication Date: 2003
- Publisher: Berrett-Koehler Publishers, Incorporated
AUTHOR
SUMMARY
The authors outline a straightforward method that any company can use to analyse & continually improve their business model. They argue that the ability to undergo this process every couple of years is what marks successful companies from those which try to make obsolete models continue to work.Mitchell, Donald is the author of 'Ultimate Competitive Advantage Secrets of Continually Developing a More Profitable Business Model', published 2003 under ISBN 9781576751671 and ISBN 1576751678.
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