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9780471015574

Tourism

Tourism
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  • ISBN-13: 9780471015574
  • ISBN: 0471015571
  • Edition: 7
  • Publisher: Wiley & Sons, Incorporated, John

AUTHOR

McIntosh, Robert W., Goeldner, Charles R., Ritchie, J. R.

SUMMARY

TOURISM OVERVIEW. Tourism in Perspective. Tourism Through the Ages. Career Opportunities. HOW TOURISM IS ORGANIZED. World, National, Regional, and Other Organizations. Passenger Transportation. Hospitality and Related Services. Organizations in the Distribution Process. Attractions, Recreation, Entertainment, and Other. UNDERSTANDING TRAVEL BEHAVIOR. Pleasure Travel Motivation. Cultural and International Tourism for Life2s Enrichment. Sociology of Tourism. TOURISM SUPPLY, DEMAND, PLANNING, AND DEVELOPMENT. Tourism Components and Supply. Measuring and Forecasting Demand. Tourism2s Economic Impact. Tourism Planning, Development, and Social Considerations. Tourism and the Environment. ESSENTIALS OF TOURISM RESEARCH AND MARKETING. Travel and Tourism Research. Tourism Marketing. TOURISM PROSPECTS. Tourism2s Future. Appendices. Glossary. Index.McIntosh, Robert W. is the author of 'Tourism' with ISBN 9780471015574 and ISBN 0471015571.

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