115740
9780534562632
This volume introduces students to the world of public relations with a strong emphasis on the fundamentals, such as history and research, as well as the emerging issues, such as technology, ethics, and the international aspects of public relations.Newsom, Doug is the author of 'This Is Pr With Infotrac The Realities of Public Relations', published 2003 under ISBN 9780534562632 and ISBN 0534562639.
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