1717007
9780823077298
This Business of Music Marketing & Promotion
by Lathrop, Ted, Lathrop, Tad
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- Comments: The spine of a book is often the first to show signs of aging and frequent use, bearing the weight of repeated opening and closing. This wear might manifest as creases, cracks, or even partial detachment, but it also signifies that the book has been well-loved and thoroughly read. Such physical characteristics add a layer of history and character to the book, distinguishing it from pristine, untouched copies.
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Product details
- ISBN-13: 9780823077298
- ISBN: 0823077292
- Publication Date: 2003
- Publisher: St Martins Pr
AUTHOR
SUMMARY
Tad Lathrop has written and edited music and marketing materials for a variety of media and a host of companies, including MTV's Sonicnet and Billboard Publications. He produced and co-wrote Jazz: The First Century and the book/CD compilation Cult Rockers, and has developed dozens of other books on music and the performing arts. Lathrop has lectured on music and music business topics at City University of New York (CUNY) and San Francisco State University's Music Recording Industry ProgramLathrop, Ted is the author of 'This Business of Music Marketing & Promotion', published 2003 under ISBN 9780823077298 and ISBN 0823077292.
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