The Media Economy (Media Management and Economics Series)

Name: The Media Economy (Media Management and Economics Series)
Price: 100.00 USD
Availability: OutOfStock
Author: Albarran, Alan B.
ISBN: 9780415990455

by Albarran, Alan B.

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ISBN-13: 9780415990455
ISBN: 0415990459
Edition: 1
Publication Date: 2010
Publisher: Routledge

AUTHOR

Albarran, Alan B.

SUMMARY

This text emphasises the key drivers and concepts associated with the media economy, and explores the relevant theories and application of these theories to study and analyse the media economy.Albarran, Alan B. is the author of 'The Media Economy (Media Management and Economics Series)', published 2010 under ISBN 9780415990455 and ISBN 0415990459.

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