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9781412954303

The McDonaldization of Society 5

The McDonaldization of Society 5
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Product details

  • ISBN-13: 9781412954303
  • ISBN: 1412954304
  • Edition: 5
  • Publication Date: 2007
  • Publisher: SAGE Publications, Inc

AUTHOR

George Ritzer

SUMMARY

The fast-food business, most notably Mcdonalds, revolutionised not only the restaurant business but also American society and ultimately, the world. Using the model of Mcdonalds, the author draws on the theories of Weber to produce a social critique.George Ritzer is the author of 'The McDonaldization of Society 5', published 2007 under ISBN 9781412954303 and ISBN 1412954304.

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