The Market's Measure: An Illustrated History of America Told Through the Dow Jones Industrial Average

The Dow Jones Industrial Average was the first -- and remains today the best known -- market indicator. Since its creation in 1896, it has been intertwined with the news and events that have shaped millions of Americans' lives. The Market's Measure: An Illustrated History of America Told Through the Dow Jones Industrial Average celebrates the Dow's role in 20th century America.The Market's Measure begins with the story of the Dow's origins, then takes the reader on a journey through time, tracking the average's progress through its 100+ years. Along the way, the reader gains insight into how the Dow works, how it has contributed to American history and culture, and what may be in store for its future as is passes the milestones of 10,000 and beyond. Filled with nostalgia-evoking photographs, charts and drawings, The Market's Measure is designed to have wide appeal, and is sure to catch the eye of those with a special interest in finance or American history.John Prestbo is the author of 'The Market's Measure: An Illustrated History of America Told Through the Dow Jones Industrial Average' with ISBN 9781881944256 and ISBN 1881944255.