5550041
9780803925700
The authors effectively challenge the myth that the public gets most of its news from television. In a wide-ranging study (with European and US data), they conclude that television is not the public's 'main source' for news. The Main Source uses innovative survey techniques to show that public understanding of news information is considerably higher than previous research has found and that television news presentation could be far more effective.Robinson, John P. is the author of 'The Main Source: Learning from Television News', published 1986 under ISBN 9780803925700 and ISBN 0803925700.
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