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9780471341130

The Business and Management of Conventions (Wiley Australia Tourism)

The Business and Management of Conventions (Wiley Australia Tourism)
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Product details

  • ISBN-13: 9780471341130
  • ISBN: 0471341134
  • Edition: 1
  • Publication Date: 2002
  • Publisher: Wiley

AUTHOR

Vivienne McCabe, Paul Weeks, Neil Leiper, Barry Poole

SUMMARY

Current business thinking and academic research are linked with case studies and practical activities, management principles and practice within this textbook, in order to introduce students to the professional environment of the MICE industry.Vivienne McCabe is the author of 'The Business and Management of Conventions (Wiley Australia Tourism)', published 2002 under ISBN 9780471341130 and ISBN 0471341134.

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