logo
Cancel

280028

9780865690578

The Advertising Controversy: Evidence on the Economic Effects of Advertising

The Advertising Controversy: Evidence on the Economic Effects of Advertising
$99.85
$3.95 Shipping
List Price
$108.95
Discount
8% Off
You Save
$9.10
  • Condition: New
  • Provider: LightningBooks Contact
  • Provider Rating:
    85%
  • Ships From: Multiple Locations
  • Shipping: Standard, Expedited (tracking available)
  • Comments: Fast shipping! All orders include delivery confirmation.
seal  
$77.17
$3.95 Shipping
List Price
$108.95
Discount
29% Off
You Save
$31.78
  • Condition: Good
  • Provider: Bonita Contact
  • Provider Rating:
    0%
  • Ships From: Multiple Locations
  • Shipping: Standard
  • Comments: Access codes and supplements are not guaranteed with used items. May be an ex-library book.
seal  

Ask the provider about this item.

Most renters respond to questions in 48 hours or less.
The response will be emailed to you.
Cancel

Product details

  • ISBN-13: 9780865690578
  • ISBN: 086569057X
  • Publication Date: 1981
  • Publisher: Praeger

AUTHOR

Paul W. Farris, Mark S Albion

SUMMARY

Examines and evaluates conflicting claims about advertising's effects on prices, industry concentration, product innovation, brand loyalty, and demand.Paul W. Farris is the author of 'The Advertising Controversy: Evidence on the Economic Effects of Advertising', published 1981 under ISBN 9780865690578 and ISBN 086569057X.

[read more]

Questions about purchases?

You can find lots of answers to common customer questions in our FAQs

View a detailed breakdown of our shipping prices

Learn about our return policy

Still need help? Feel free to contact us

View college textbooks by subject
and top textbooks for college

The ValoreBooks Guarantee

The ValoreBooks Guarantee

With our dedicated customer support team, you can rest easy knowing that we're doing everything we can to save you time, money, and stress.