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9780205563043

Television and Radio Announcing

Television and Radio Announcing
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  • ISBN-13: 9780205563043
  • ISBN: 020556304X
  • Edition: 11
  • Publication Date: 2008
  • Publisher: Allyn & Bacon, Inc.

AUTHOR

Hyde, Stuart

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SUMMARY

Television and Radio Announcing, 11e Stuart Hyde,San FranciscoState University Television and Radio Announcingtakes a practical, career-oriented approach to the study of broadcast performance by successfully blending the coverage of theory with the practice of announcing.Now in its eleventh edition, this classic text offers the broadest coverage of announcing available today. Hailed for its compelling, conversational writing style, Hyde's work offers timeless and relevant information to new broadcasting students while emphasizing the most successful techniques in the field. The new edition has been revised to reflect the recent technology and market changes affecting announcers today and retains the same overriding goal of previous editions: to help students become more effective and responsible communicators. New and classic features to this text include: ­ "Checklist" boxesthroughout the text give step-by-step instructions to students who are just learning the basics of announcing. ­ Scripts throughout each chapteroffer students the opportunity to immediately practice the concepts they are learning about within the text. ­ "Spotlight" boxes are written by professionalsin the announcing field and give tips on how to improve voice personality, how to sound like a local, and more. ­ New "Student Voices" boxes are essays written by real studentswho offer a personal slant on several key topics including: Podcasting, Internet radio, YouTube and MTV VJs. Praise forTelevision and Radio Announcing, 11e: "This text is strong in a number of ways. I think its greatest strength lies in the practical tips for improving performance skills and strategizing career opportunities. The text clearly suggests the author's long history in the field, without being rarified and academic." - Ceilidh Charleson-Jennings,CollinCounty Community College.Hyde, Stuart is the author of 'Television and Radio Announcing', published 2008 under ISBN 9780205563043 and ISBN 020556304X.

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