1669587
9780595214884
Sales continues to be one of the most exciting and lucrative professions. One of the keys to success in sales and marketing is being able to successfully engage and defeat the competition. A 3000 year-old Chinese philosopher/General offers tremndous insight into how to wage war against the competition. This book is written from the trenches of sales and marketing to help translate Sun Tzu's wisdom in warfare to wisdom in winning against competition.Bell, Scott is the author of 'Sun Tzu's the Art of Competing', published 2002 under ISBN 9780595214884 and ISBN 0595214886.
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