4658464

9780072999976

Student Guide for Concepts in Marketing: The Core 2/e

Student Guide for Concepts in Marketing: The Core 2/e
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  • ISBN-13: 9780072999976
  • ISBN: 0072999977
  • Edition: 2
  • Publication Date: 2006
  • Publisher: McGraw-Hill/Irwin

AUTHOR

William Rudelius, Steven Hartley, Roger Kerin

SUMMARY

William Rudelius is the author of 'Student Guide for Concepts in Marketing: The Core 2/e', published 2006 under ISBN 9780072999976 and ISBN 0072999977.

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