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9780765808943

Strategy of Desire

Strategy of Desire
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Product details

  • ISBN-13: 9780765808943
  • ISBN: 0765808943
  • Publication Date: 2002
  • Publisher: Transaction Publishers

AUTHOR

Dichter, Ernest, Berger, Arthur Asa, Berger, Arthur

SUMMARY

Ernest Dichter (1907-1991) was president of the Institute for Motivational Research, and founder of Ernest Dichter Associates International.Dichter, Ernest is the author of 'Strategy of Desire', published 2002 under ISBN 9780765808943 and ISBN 0765808943.

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