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9780230001992

Strategic New Product Development for the Global Economy

Strategic New Product Development for the Global Economy
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  • Ships From: STERLING HEIGHTS, MI
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Product details

  • ISBN-13: 9780230001992
  • ISBN: 0230001998
  • Publication Date: 2007
  • Publisher: Palgrave Macmillan

AUTHOR

Kono, Toyohiro, Lynn, Leonard

SUMMARY

Leonard Lynn is Professor of Management Policy at Case Western Reserve University, USA.Kono, Toyohiro is the author of 'Strategic New Product Development for the Global Economy ', published 2007 under ISBN 9780230001992 and ISBN 0230001998.

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