5329417
9780132338233
Strategic Management and Competitve Advantage Concepts and Cases
by Hesterly, William, Barney, Jay B.
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- Condition: Very Good
- Provider: five travellers Contact
- Provider Rating: 96%
- Ships From: Hayward, CA
- Shipping: Standard
- Comments: Hard cover , Clean text , shelf wear at cover
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- Condition: Good
- Provider: GoTextbooks Contact
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Product details
- ISBN-13: 9780132338233
- ISBN: 0132338238
- Edition: 2
- Publication Date: 2007
- Publisher: Prentice Hall
AUTHOR
SUMMARY
For professors who want students to see connections between big ideas in strategy (thus understanding vs. memorising), Barney/Hesterly provides an organising framework (VRIO) as the foundation of the text. Students have a clear decision-making framework to use in analysing cases and business situations.Hesterly, William is the author of 'Strategic Management and Competitve Advantage Concepts and Cases', published 2007 under ISBN 9780132338233 and ISBN 0132338238.
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