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9780130651211

Strategic Management and Business Policy

Strategic Management and Business Policy
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  • ISBN-13: 9780130651211
  • ISBN: 0130651214
  • Publisher: Prentice Hall PTR

AUTHOR

Wheelen, Thomas L., Hunger, J. David

SUMMARY

This text provides an up-to-date presentation of traditional and new strategic management topics, including corporate governance, hypercompetition, competitive strategy, outsourcing, mass customization and technology.Wheelen, Thomas L. is the author of 'Strategic Management and Business Policy' with ISBN 9780130651211 and ISBN 0130651214.

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