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9780333739013

Strategic Management A Multi-Perspective Approach

Strategic Management A Multi-Perspective Approach
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  • ISBN-13: 9780333739013
  • ISBN: 0333739019
  • Publication Date: 2002
  • Publisher: Palgrave Macmillan

AUTHOR

Jenkins, Mark, Ambrosini, Veronique

SUMMARY

In this new book the authors set out to identify, consider, and compare some of many differing theories of strategic management. From economic, psychological, and sociological perspectives the book shows how strategy is replete with a rich and diverse range of viewpoints that will lead to a better understanding of the field itself. With contributions from leading strategy researchers, practitioners andacademics Strategic Management is ideal reading for those students of business who require an interesting introduction to the emerging theoretical perspectives within this field.Jenkins, Mark is the author of 'Strategic Management A Multi-Perspective Approach', published 2002 under ISBN 9780333739013 and ISBN 0333739019.

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