logo
Cancel

3588181

9780071457507

Strategic Database Marketing

Strategic Database Marketing
$76.47
$3.95 Shipping
  • Condition: New
  • Provider: gridfreed Contact
  • Provider Rating:
    66%
  • Ships From: San Diego, CA
  • Shipping: Standard
  • Comments: New. In shrink wrap. Looks like an interesting title!
seal  

Ask the provider about this item.

Most renters respond to questions in 48 hours or less.
The response will be emailed to you.
Cancel

Product details

  • ISBN-13: 9780071457507
  • ISBN: 007145750X
  • Edition: 3
  • Publication Date: 2005
  • Publisher: McGraw-Hill

AUTHOR

Hughes, Arthur Middleton

SUMMARY

Arthur Middleton Hughes is one of the acknowledged pioneers in database marketing, with more than twenty-five years of experience designing and building marketing databases for such companies as Compaq, Western Union, Nestle, US West, BMW, and Universal Music. Hughes is the vice president/solutions architect of KnowledgeBase Marketing, a subsidiary of Young & RubicamHughes, Arthur Middleton is the author of 'Strategic Database Marketing', published 2005 under ISBN 9780071457507 and ISBN 007145750X.

[read more]

Questions about purchases?

You can find lots of answers to common customer questions in our FAQs

View a detailed breakdown of our shipping prices

Learn about our return policy

Still need help? Feel free to contact us

View college textbooks by subject
and top textbooks for college

The ValoreBooks Guarantee

The ValoreBooks Guarantee

With our dedicated customer support team, you can rest easy knowing that we're doing everything we can to save you time, money, and stress.