1640922
9781551801001
As today's consumers tire of the "mega" and "super" stores, the demand has grown for smaller, independent shops offering quality products and excellent customer service. Tackling the unique problems and challenges facing small retailers, this guide includes: -- Selecting the best location and hiring employees -- Purchasing and inventory control -- Advertising and promotion -- Merchandising -- Setting competitive prices -- Franchising -- Record keeping and accountingDion, Jim is the author of 'Start and Run a Profitable Retail Business', published 1998 under ISBN 9781551801001 and ISBN 1551801000.
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