Speaking With a Purpose

Speaking with a Purpose provides the nuts and bolts students need to become effective public speakers. Intentionally brief, this text allows students to concentrate on the preparation, practice, and presentation of their speeches without getting bogged down by theoretical discussions. The focus on purpose and audience response, which incorporates consideration of cultural diversity, helps students identify ways to make their speeches more effective. Highly popular, this text is the best of the short books available on the subject.Koch, Arthur is the author of 'Speaking With a Purpose' with ISBN 9780205319640 and ISBN 0205319645.