5321278
9780324306071
SMALL BUSINESS MANAGEMENT is a problem-based book for the small business course where experiential learning is key. This text emphasizes problem-based learning through working with real problems faced by entrepreneurs and small business owners. SMALL BUSINESS MANAGEMENT has built real-world scenarios into its chapters, via its Office Lots continuing case, and interspersed exercises throughout where students often play the roles of financial analyst, marketer, and business owner in order to find solutions. In essence, SMALL BUSINESS MANAGEMENT will be a hands-on learning practicum. With a solid emphasis on research and the most current environmental conditions in small business, and the authors' backgrounds instrategy, this text provides a solid foundation in terms of the types of business students are most likely to start, which are thosebusinesses that start out small and are expected to stay small for the foreseeable future. The text also provides coverage of thebusiness plan which is found in the SMALL BUSINESS MANAGEMENT's Appendix.Bamford, Charles E. is the author of 'Small Business Management A Framework for Success', published 2006 under ISBN 9780324306071 and ISBN 0324306075.
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