4550029
9781412913744
Providing a solid focus on strategy throughout, this work introduces and operationalizes a new concept - service leadership. The authors provide discussions of methods associated with the identification and tracking of customer needs in a strategic and design process context.Grönfeldt, Svafa is the author of 'Service Leadership The Quest for Competitive Advantage', published 2005 under ISBN 9781412913744 and ISBN 1412913748.
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