Selling to Win

Selling to Win 3rd edition "The best book ever written on selling" International Best-seller Richard Denny "The master of professional salesmanship" The Times REAR COVER: "The best book ever written on selling." Tony Dobbins, Area Manager, Century Insurance "Direct and readable... he shows how to put winning techniques into practice." Training Journal "One of the world's best-selling books on selling skills. It includes invaluable advice on finding new customers, beating the competition and making that sale." Internet Works The power of Richard Denny's message has helped many thousands of salespeople become high flyers and now you can join them! In a very direct and readable style, he explains how to put winning techniques into action. He demonstrates that by improving your ability to communicate with people, you can persuade them to do business with you time after time. This fully updated third edition of Selling to Win gives invaluable practical advice on how to: make a sale when you are not the cheapest; turn your customer into an ambassador; build a positive attitude; beat the competition; close a sale. If you are determined to make a success of your career in selling, then Richard Denny's classic book is a must. It is recognized worldwide as one of the most effective and powerful sales-improvement guides ever written. Richard Denny is one of the UK's foremost authorities on sales, management training and personal development. Chairman of the Richard Denny Group, he is highly sought after as a speaker at company conventions and conferences throughout the world. He is also the author of Motivate to Win, Communicate to Win and Succeed for Yourself, all published by Kogan Page. Money-back guarantee* I am so confident that you will increase your sales by using the techniques in this book, that if you are not satisfied, I will give you your money back. *Return this book with your receipt within 30 days of purchase to: The Richard Denny Group, 8 Cotswold Business Village, Moreton-in-Marsh, Gloucestershire, GL56 0JQ.Denny, Richard is the author of 'Selling to Win ', published 2006 under ISBN 9780749444341 and ISBN 0749444347.