141877

9780471120018

Selling the Sea: An Inside Look at the Cruise Industry

Selling the Sea: An Inside Look at the Cruise Industry
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  • ISBN-13: 9780471120018
  • ISBN: 0471120014
  • Edition: 1
  • Publication Date: 1996
  • Publisher: Wiley

AUTHOR

Bob Dickinson, Andy Vladimir

SUMMARY

"...provides valuable insight into the management structure, marketing practices, and competitive nature of the vacation cruise industry."Bob Dickinson is the author of 'Selling the Sea: An Inside Look at the Cruise Industry', published 1996 under ISBN 9780471120018 and ISBN 0471120014.

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