3540745

9780874848731

Seeing is Believing

Seeing is Believing
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  • ISBN-13: 9780874848731
  • ISBN: 0874848733
  • Publisher: Mcg

AUTHOR

Berger, Arthur Asa

SUMMARY

Seeing Is Believing uses semiological and psychological concepts to help readers gain an understanding of the way we nd meaning in visual phenomena and the way our minds process images. These concepts are presented in a readable, fun style; numerous illustrations are offered to show how the principles discussed have been applied.Berger, Arthur Asa is the author of 'Seeing is Believing' with ISBN 9780874848731 and ISBN 0874848733.

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