163951
9780415300445
Antonis C. Simintiras is Professor of Marketing and Director of the European Business Management School at the University of Wales, Swansea. John B. Ford is Professor of Marketing and International Business at Old Dominion University in Norfolk, Virginia. Earl D. Honeycutt is Professor of Business Administration at Elon University, North Carolina.Honeycutt, Earl Dwight, Jr. is the author of 'Sales Management A Global Perspective', published 2003 under ISBN 9780415300445 and ISBN 0415300444.
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