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62433587

9781260460421

ROI in Marketing: the Design Thinking Approach to Measure, Prove, and Improve the Value of Marketing

ROI in Marketing: the Design Thinking Approach to Measure, Prove, and Improve the Value of Marketing
$73.05
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Product details

  • ISBN-13: 9781260460421
  • ISBN: 1260460428
  • Publication Date: 2020
  • Publisher: McGraw-Hill Education

AUTHOR

Phillips, Patricia Pulliam, Fu, Frank Q., Yi, Hong

SUMMARY

Phillips, Patricia Pulliam is the author of 'ROI in Marketing: the Design Thinking Approach to Measure, Prove, and Improve the Value of Marketing', published 2020 under ISBN 9781260460421 and ISBN 1260460428.

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