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30554743

9780230338333

Rethinking Reputation: How PR Trumps Marketing and Advertising in the New Media World

Rethinking Reputation: How PR Trumps Marketing and Advertising in the New Media World
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Product details

  • ISBN-13: 9780230338333
  • ISBN: 023033833X
  • Publication Date: 2012
  • Publisher: Palgrave Macmillan Trade

AUTHOR

John Doorley, Fraser P. Seitel

SUMMARY

John Doorley is the author of 'Rethinking Reputation: How PR Trumps Marketing and Advertising in the New Media World', published 2012 under ISBN 9780230338333 and ISBN 023033833X.

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