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9780765615459
Readings in Advertising, Society, and Consumer Culture
by Hovland, Roxanne, Wolburg, Joyce, Haley, Eric
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- Condition: New
- Provider: TEXTBOOKNOOK
- Provider Rating: 93%
- Ships From: Knoxville, TN
- Shipping: Standard, Expedited
- Comments: Brand New Text!!! Never Been Used!!! This text is totally clean with no writing at all!!!
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- Condition: Very Good
- Provider: BooksRun
- Provider Rating: 95%
- Ships From: Philadelphia, PA
- Shipping: Standard, Expedited
- Comments: Ship within 24hrs. Satisfaction 100% guaranteed. APO/FPO addresses supported
Product details
- ISBN-13: 9780765615459
- ISBN: 0765615452
- Publisher: Sharpe, M.e., Inc.
AUTHOR
SUMMARY
This collection of classic and contemporary articles provides context for the study of advertising by exploring the historical, economic, and ideological factors that spawned the development of a consumer culture, as well as the social and ethical concerns that evolve around advertising in that culture.Hovland, Roxanne is the author of 'Readings in Advertising, Society, and Consumer Culture' with ISBN 9780765615459 and ISBN 0765615452.
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