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1458344

9780761963653

Qualitative Marketing Research

Qualitative Marketing Research
$165.97
$3.95 Shipping
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Product details

  • ISBN-13: 9780761963653
  • ISBN: 0761963650
  • Publisher: SAGE Publications, Limited

AUTHOR

Carson, David, Gilmore, Audrey, Gronhaug, Kjell

SUMMARY

David Carson is Professor of Marketing at University of Ulster Audrey Gilmore is Reader in Marketing at University of Ulster Chad Perry is Professor of Marketing and Management at Southern Cross University, Coolangatta, Australia Kjell Gronhaug is Professor of Marketing at the Norwegian School of Economics and Business Administration in BergenCarson, David is the author of 'Qualitative Marketing Research' with ISBN 9780761963653 and ISBN 0761963650.

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