1457660
9780761963660
David Carson is Professor of Marketing at University of Ulster Audrey Gilmore is Reader in Marketing at University of Ulster Chad Perry is Professor of Marketing and Management at Southern Cross University, Coolangatta, Australia Kjell Gronhaug is Professor of Marketing at the Norwegian School of Economics and Business Administration in BergenCarson, David is the author of 'Qaulitative Marketing Research' with ISBN 9780761963660 and ISBN 0761963669.
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