4234688
9780070387980
Product Plus: Product Plus Service Equals Competitive Advantage - Christopher H. Lovelock - Hardcover
by Lovelock, Christopher H.
About this item
- Condition: Good
- Provider: Red Gorilla Contact
- Provider Rating: 93%
- Ships From: Philadelphia, PA
- Shipping: Standard, Second Day (tracking available)
- Comments: All pages and cover are intact (including the dust cover, if applicable). Spine may show signs of wear. Pages may include limited notes and highlighting. May include "From the library of" labels. Shrink wrap, dust covers, or boxed set case may be missing. Item may be missing bundled media. Ships same or next business day with tracking emailed direct to you!
Product details
- ISBN-13: 9780070387980
- ISBN: 0070387982
- Edition: 1
- Publisher: McGraw-Hill Companies, The
AUTHOR
SUMMARY
Christopher Lovelock is a management educator and consultant who is widely recognized for his pioneering work in managing services. Born in Great Britain and now based in Massachusetts, he provides a distinctively international perspective. Earlier a professor at the Harvard Business School for more than a decade, he has also taught at MIT, Stanford, the Theseus Institute in France, and the International Institute for Management Development (IMD) in Switzerland. Dr. Lovelock is author or coauthor of 10 books on marketing and service management, one of which has been translated into Japanese.Lovelock, Christopher H. is the author of 'Product Plus: Product Plus Service Equals Competitive Advantage - Christopher H. Lovelock - Hardcover' with ISBN 9780070387980 and ISBN 0070387982.
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