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5107626

9780123704771

Probabilistic Methods for Financial and Marketing Informatics

Probabilistic Methods for Financial and Marketing Informatics
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Product details

  • ISBN-13: 9780123704771
  • ISBN: 0123704774
  • Publication Date: 2007
  • Publisher: Elsevier Science & Technology Books

AUTHOR

Neapolitan, Richard E., Jiang, Xia

SUMMARY

The authors provide complete coverage of probabilistic reasoning topics applied to business problems, including marketing, banking, operations management and finance. The text shares insights about when and why probabilistic methods can and cannot be used effectively.Neapolitan, Richard E. is the author of 'Probabilistic Methods for Financial and Marketing Informatics ', published 2007 under ISBN 9780123704771 and ISBN 0123704774.

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