Preparing a Successful Business Plan

At some time, every business needs a formal business plan. Usually, until the need for money arises, business plans remain informal collections of memos, magazine articles, personal diaries, and mental notations. You can use this book and the worksheets in it to focus your organizational priorities and better understand the keys to preparing a successful business plan. Includes: Understanding basic elements of business planning Identifying your target audience Creating a mission statement Developing a marketing strategy Preparing a financial plan.Touchie, Rodger D. is the author of 'Preparing a Successful Business Plan', published 2002 under ISBN 9781551803715 and ISBN 1551803712.